Safer Cycling Advocate Program: Experiences and Inspiration. The publication uses case studies from six European and three Latin American countries to demonstrate how and why advocating for safe cycling can contribute toward Sustainable Development Goal (SDG) 3.6 to reduce road deaths and injuries by 50% by 2030 and support other SDG targets. 

Safer Cycling Advocate Program: Experiences and Inspiration is based on interviews with NGOs, city officials, and a beneficiary of the program. It offers lessons learned to inspire road safety and other NGOs to kick off or strengthen cycling advocacy in their own cities and countries.